“Dear Freshman Me” Video: Connecting Grads to the Next Gen

A version of post also appeared on the phenomenal blog, Social Media For Colleges. Check it out for amazing higher ed social media ideas I “borrow” all the time. This spring, the Chico State social media team cooked up a little something celebrate the graduating students AND welcome freshman in August. As we all know, seniors are at … More “Dear Freshman Me” Video: Connecting Grads to the Next Gen

Localizing a National (or International) Story to Your Campus

How do you localize big news for your campus? It’s not something you can do for every huge story or piece of breaking news, but occasionally, you can dig up a local connection or expert to contribute something that ties a national (or international) story to your campus. And that’s often worth doing for a … More Localizing a National (or International) Story to Your Campus